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What we do

 

About Us

Wellmeadow supports ambitious companies with business growth enabled by HubSpot. 

We've worked with over 100+ businesses at board-level across sectors such as automotive, manufacturing, healthcare, legal, SaaS, and professional services.

 

 

Board-level Advisory

Board/NED Support

Vision & Strategy Development

Fractional CMO

Outsourced Sales Director

 

 

HubSpot Support

HubSpot Onboarding

Digital Transformation with HubSpot

HubSpot RevOps

HubSpot Services

 

 

Industry Focus

HubSpot for Manufacturers

HubSpot & Content Creation

 

Wellmeadow Insights

Discover our research, resources, insights, and real client success stories, designed to help you think about business growth and achieve value more efficiently.

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EBOOK
The Good Board Meeting Guide
David Parry and Richard Buckle have chaired over 3,000 board meetings between them. The Good Board Meeting Guide is a field-tested manual for business owners looking to run better board meetings.
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PODCAST
AI in Action: Practical Business Applications (June 2023)
A wide-ranging discussion on how generative AI can help businesses innovate and boost productivity. Dave a Rich evaluate the various AI tools they are using within Wellmeadow.
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CASE STUDY
Sleighing it with video storytelling
Wellmeadow worked with Shrewsbury Museum & Art Gallery to come up with a festive promotional video. Using a storytelling method we were able to convey a powerful message and drive lead generation. We definitely ended up on the "Nice list" with this one!
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CASE STUDY
Designing sales processes for growth
Wellmeadow worked with Summit Systems to help develop, design, and build sales pipelines and processes. This was a critical step in helping to position the business for its next phase of growth
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WEBINAR
Unlocking the potential of HubSpot CRM
David Parry from Wellmeadow introduces how HubSpot can help your business manage its marketing, drive sales, and deliver excellent customer service.
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EBOOK
Building a Business Growth Engine
In this Wellmeadow eBook we've put together some useful frameworks, tools, and tips for helping you on your growth journey. Get insights on how to think about your vision, develop growth strategies, how to attract and win customers, and how to measure your success.
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PODCAST
Economic Outlook: How SMEs will drive UK growth - with Roger Martin-Fagg
The day after Chancellor Jeremy Hunt's spring 2024 budget, David Parry and Richard Buckle from Wellmeadow sit down with leading economist, Roger Martin-Fagg, to discuss the economic outlook and how SMEs are at the forefront of driving UK growth.
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CASE STUDY
Creating 100+ pieces of expert content from a 25-minute interview
Wellmeadow employed our content leveraging method to create over 100+ pieces of content. This included expert video, shorts, social media, and blogs. Central to the campaign was an eBook that acted as a lead magnet. The campaign generated 80-leads in the first 2-weeks.
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PODCAST
The Hallmarks of Great Leadership
In this week’s episode of The SME Growth Podcast, brought to you by Wellmeadow, Dave and Rich carry on from Episode 54 in discussing the top 10 hallmarks of a good leader. In this episode you’ll discover how integrity, recruitment, innovation and resilience are central to successful leaders.
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EBOOK
Intro to Inbound
Understand why you should consider inbound marketing as a strategy for lead generation. Dive into buyer personas, the buyers' journey, goals, segmentation and more. This is great companion guide for anyone thinking about implementing HubSpot.
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PODCAST
What Makes a Good Leader?
Join hosts Richard Buckle and David Parry as they take a look into 5 key characteristics shared by effective business leaders. These include vision, decisiveness and adaptability.
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BLOG
6 ways to make your board meetings shorter
Learn how to make your board meetings more effective and action-focussed.
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CASE STUDY
How board support helped achieve 3x growth
Wellmeadow have worked with Dalen to provide board support. Learn how governance and guidance helped support the growth.
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CASE STUDY
Managing RevOps using HubSpot CRM
Alignment between marketing and sales is a key part of building a business growth engine. Learn how Wellmeadow helped Behind Bars develop marketing and sales systems within HubSpot.
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PODCAST
The Power of Storytelling in Video
If marketing is about building trust with your audience, how do you create a meaningful connection? Get practical tips and insights into how businesses can use video to tell a compelling story that builds brand awareness and drives engagement.
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PODCAST
AI and technology hype cycle?
Using the Gartner Hype Cycle as a framework, Dave and Rich discuss how Tesla moved through the various stages of Hype. This podcast also discuss hype in the context of AI and emerging technologies.
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PODCAST
Should you use Generative AI in your marketing?
Wellmeadow have experimented with the Wonder Dynamics AI software to understand how this technology can be applied to content creation. Dave and Rich also touch on issues that AI-led tech is having on reducing the skills half-life and the resulting changes to SME businesses with respect to recruitment, training, and business models.
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WEBINAR
Does a CRM really help me drive business growth?
Wellmeadow MD, David Parry from explains how HubSpot can help your sales team be more productive using automation and sales tools, leaving them with more time to add value to customers and prospects.
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PODCAST
Scaling a Business - The Stages of Growth
In this special Shakespeare inspired episode, Dave Parry and Richard Buckle discuss the different stages of growth for a business, but to celebrate William Shakespeare's birthday, the business stages are marked against Shakespeare's Seven Ages of Man (from As You Like It).
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PODCAST
The Ups and Downs of SME Ownership: A Candid Chat with Phil Caudle
No SME owner expects their business to fail, but it could happen. In this episode of The SME Growth Podcast, Dave Parry and Richard Buckle are joined by Phil Caudle. Phil speaks about his experience of going through administration and provides valuable insights to other business owners.
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PODCAST
Why Every Business Needs a CRM
Does your business have a CRM? Dave and Rich discuss why Wellmeadow needed a CRM and why we decided to use HubSpot.
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PODCAST
AI and the future of business (Feb 23)
Dave Parry and Richard Buckle discuss the rise of AI technologies, and the impact this could have more on business. (February 2023)
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PODCAST
How To Create a Brand With Impact
Dive into the power of creating a brand with impact, the significance of consistency in content creation, and why branding is much more than just a logo.
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CASE STUDY
Seeing the future: revenue forecasting in HubSpot
HubSpot does a great job of forecasting sales but doesn't manage revenue forecasting effectively. Learn how Wellmeadow helped Darwin Group address revenue forecasting within HubSpot to help get a better picture of future cashflows.
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CASE STUDY
Using HubSpot to drive marketing automation for lead gen campaigns
Wellmeadow worked with Grainger & Worrall to develop a lead magnet campaign for their Giga Casting process. Having developed the content, Wellmeadow used HubSpot to manage the campaign and built marketing automations nurture leads.
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CASE STUDY
Driving sales team efficiency using HubSpot CRM
Wellmeadow helped IPU adopt HubSpot. The drive to increase sales by 25% meant they needed to adopt a modern CRM to help the sales team add more value and make sales admin more efficient.
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EBOOK
Recruit Well
Get an in-depth look at how to design and build a recruitment process. Designed for Wellmeadow's consulting clients, in particular for board-level appointments, this eBook takes you through our recruitment process. From attracting candidates to selection and evaluation, this eBook is a must read for anyone looking to recruit to their board.
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CASE STUDY
Ensuring emails convert: Helping an Insurance company create content for email campaigns.
Wellmeadow worked with Henshalls Insurance brokers to manage a HubSpot CRM migration. We then created expert content relating to cybercrime insurance, which was used to promote offers via email. Using A/B testing, email open rates increased 10x.
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CASE STUDY
Creating content to support digital transformation
Discover how we helped Cornalls capture and create amazing content to help support their digital transformation journey.
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BLOG
How to create a vision for growth
Read the blog to get insights into the process of creating a vision that will help you communicate your growth goals.
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BLOG
What is content leveraging?
Get a better understanding of how Wellmeadow's approach to creating content can save you time, capture your expertise, and help with lead generation.
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BLOG
How to plan for business growth?
An extract from our eBook, this blog provides insights into how to develop a strategy that can support your vision for business growth.
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BLOG
What is a buyer persona?
An important part of any marketing campaign is understanding your audience. Learn the basics of how to put together a profile of your target customers to help inform how and where you focus your marketing efforts.
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BLOG
Short form content: what's the difference?
Short form content helps increase engagement with your business. Get a deeper understanding of the differences between the various platforms (TikTok, YouTube, Instagram) that support short form content.
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BLOG
The robots are getting creative
Richard Buckle has a play with experimental AI art. This blog was written in July 2022.
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BLOG
How to take minutes in a board meeting
This blog gives insights into how to capture and record the minutes based on the 3,000 board meetings we've chaired.
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BLOG
Board meeting agendas
Having a meeting agenda is a good way to ensure you have an efficient meeting. Learn how to create an agenda for your board meetings with insights from David Parry.
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BLOG
Roger Martin-Fagg's latest economic report
Get the latest musing and insights from Roger's latest report on the state of the UK economy.
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INDUSTRY CASE STUDY
Wellmeadow speaks 'Manufacturing' - Case Studies
Wellmeadow has worked with a number of manufacturers over several years and is led by an MD who is an engineer and has a Factory Management background. We speak your language.
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